Now in beta — free for early publishers. Join the waitlist

$0.03 CPM. Do the math.

Slide the numbers below to see exactly what you'd pay with BidTune vs. everyone else.


Monthly impressions50M
1M2B
Your RPM$5
$1$20
Your monthly ad revenue
$250,000/mo
What you'd pay for optimization
20% Revenue Share (typical)$50,000/mo
10% Revenue Share$25,000/mo
Other SaaS Tools ($0.07 CPM)$3,500/mo
BidTune ($0.03 CPM)$1,500/mo
You save vs 20% rev share
$48,500/mo
You save vs 10% rev share
$23,500/mo

Everything included at $0.03 CPM

  • Bayesian A/B testing engine with auto-termination
  • Automated floor price optimization
  • Per-bidder timeout and latency tuning
  • Bidder win-rate analysis and exclusion testing
  • AI-powered continuous hypothesis generation
  • Real-time analytics dashboard with full bid-level data
  • Smart alerts and health checks
  • Bid density and auction analysis
  • Config diff log and one-click rollback

Common questions

How does $0.03 CPM compare to a revenue share model?

Use the calculator above to see your exact costs. In general, revenue share models cost you a percentage of total ad revenue regardless of performance, while BidTune is a fixed CPM. The higher your RPM, the more attractive the flat fee becomes.

What if BidTune doesn’t improve my revenue?

You still pay the flat CPM for the optimization service, but here’s the thing: even catching one bad configuration pays for months of BidTune. The Bayesian engine protects you by testing before deploying.

Is there a minimum traffic requirement?

No. BidTune works with any traffic level. Smaller sites just run fewer experiments simultaneously, but the optimization engine works the same way.

Do I have to give up my existing demand partners?

No. BidTune works with your existing Prebid.js setup. Your SSPs, your bidders, your config. We just test improvements and deploy winners.

What happens during the beta?

Beta access is free — no credit card required. When we launch paid plans, existing beta users get locked in at the best rate.

How is this different from other SaaS optimization tools?

BidTune uses autonomous AI agents to continuously generate and test optimization hypotheses. Most SaaS tools are dashboards for manual configuration. We automate the entire research loop.

What’s the contract length?

None. Month-to-month. No lock-in, no annual commitment. You can cancel anytime.

How are impressions counted?

We count actual ad impressions using the same event your ad server uses — Google’s slotRenderEnded event, which fires each time an ad creative renders in a slot. This is the same metric GAM reports. Empty slots (no fill) are never counted. Your BidTune bill should match what you see in your own ad server reporting.

How does impression counting work with multiple ad units and refresh?

Each ad unit that renders a creative counts as one impression. If you have 3 ad units on a page, that’s 3 impressions on page load. If those slots refresh every 30 seconds, each refresh cycle adds 3 more. A user who stays 2 minutes would generate roughly 12 impressions — exactly what your ad server reports.

Why not use bid requests or auction wins?

Because those don’t reflect what actually showed up on your page. A bid can win an auction but never render (e.g., the user scrolls away, lazy loading never triggers, or the ad is blocked). We only count rendered impressions — the same events that actually earn you revenue.

Can I verify the impression counts myself?

Yes. The impressions we count are the same slotRenderEnded events that appear in your GAM reporting. You can compare your BidTune billing dashboard to your GAM impression reports for the same period and they should align.


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